Services
Website Design: "Design is usability. It is Information Architecture. It is Accessibility." -Mark Boulton
Web Design Concepts will ensure your business website represents your goals through the layout and structure of the site. Your website design uses color, spacing, fonts, font sizes and consistency to create a customer-friendly website while providing ease of navigation and clarity of content to get your message across.
Website Development
Website development is the non-design functions of your website, including coding, SEO, and linkage to social media sites such as Facebook and Twitter. Web Design Concepts uses html coding for most non-ecommerce small business websites and php coding for ecommerce sites.
SEO: "A design isn’t finished until somebody is using it." - Brenda Laurel
Search Engine Optimization is used to increase your visibility on the internet when someone is looking for your product or service. Inbound links from your Facebook and Twitter accounts, blogs, newspaper articles, key words used to find your product or service, meta tags, and image
tags are just a few of the many ways search engines find your website.
Marketing
Creating a website is a powerful marketing strategy. Your website represents your business and the products and services you offer. You have limited time (maybe 30 seconds) to attract and keep consumers on your website. Your message should identify the benefits of doing business with you. Offer something that will make them "want" to come back to your site. Coupons, free reports, limited time free trials, demos, or signing up for a newsletter are methods of getting the potential consumers information so you can follow up with them. Search Engine Optimization ensures your website is visible to those individuals who are looking for your products and/or services.
Technologies
Google Calendar is a contact- and time-management web application that can be shared by co-workers.
Google Analytics provides a monthly anaylsis of your web traffic.
Google or MapQuest Maps help your website visitors find your physical location.
Google Places aids visitors in finding you online.
WordPress Blog or Google Blogger
Zen Cart e-commerce shopping cart
Maintenance